Amazon MX Player’s entrepreneurial reality series Bharat Ke Super Founders delivered one of its most decisive weeks yet, as bold ideas were put under the scanner and real money moved with intent. With
a ₹100 crore capital pool in play, the pitch room this week was less about comfort and more about conviction, ambition, and long-term thinking.
A Power-Packed Investor Panel Raises the Stakes
This week’s pitches were evaluated by a formidable panel of business leaders, including Dr. A. Velumani, Ankur Mittal, Srini Srinivasan (Managing Director, Kotak Alternate Asset Manager), Shivam Mishra (Co-Founder, String Ventures), and Ahana Gautam (Founder & CEO, Open Secret). Mentored and hosted by Suniel Shetty, the conversations went beyond valuation math, drilling into belief systems, scalability, and the real cost of building something meaningful.
Ulti-Mate Parenting Walks Away From Capital, Chooses Belief
One of the most emotionally charged moments of the week came from Ulti-Mate Parenting, founded by Satish Kshirsagar and Amruta Jog. Their app aims to help parents build deeper bonds with children aged 3 to 13, focusing on emotional resilience and life skills.
Despite the founders having already invested ₹95 lakh and presenting a strong purpose-driven vision, the panel raised tough questions around market viability. Shanti Mohan used her one-on-one card to explore the founders’ mindset, but the room eventually offered only an acquisition deal. Refusing to trade their vision for capital, the founders chose to walk away, creating one of the most powerful non-deal moments of the season.
Cosmoserve Lands One of the Season’s Biggest Deals
The week’s biggest capital movement came from Cosmoserve, a space-tech startup founded by former ISRO scientist Dr. Chiranjeevi. Drawing from his experience on missions such as Chandrayaan and Gaganyaan, he pitched an ambitious plan to build space infrastructure solutions and remove 100 defunct satellites by 2028.
After attracting multiple offers, Cosmoserve closed a ₹5.5 crore deal, led by Dr. A. Velumani, who invested ₹5 crore, with Srini Srinivasan adding ₹50 lakh. It marked one of the largest single investments on the show so far.
Legacy Meets Scale With Babai Tiffins
Adding cultural depth to the pitch room was Babai Tiffins, a heritage South Indian brand from Nellore known for its homestyle flavours and iconic breakfast offerings. The pitch highlighted how consistency, legacy, and authenticity can still find scale in modern markets, reinforcing investor confidence in time-tested food businesses.
Babai Kitchen Wins Unanimous Backing
Momentum continued with Babai Kitchen, an Andhra-style vegetarian breakfast QSR brand founded by Ravi Morampudi. With nearly 1.9 lakh monthly orders and ₹7 crore in monthly revenue, the brand showcased the massive opportunity within India’s largely unorganised breakfast segment.
Pitching a valuation of ₹6 crore for 5% equity, Ravi won unanimous confidence from the tycoons, who backed both the product and the business model by investing in the brand.
RxMen Secures Purpose-Led Investment
The week concluded with RxMen, a men’s health ecosystem tackling sexual and hormonal wellness, an area still burdened by stigma. With over 10,000 men treated and ₹9 crore in annual revenue, the startup secured a ₹30 lakh investment, underscoring the show’s commitment to businesses addressing real, deeply personal problems.
Shhe Foods Brings Women-Centric Nutrition Into Focus
Adding further diversity to the pitch lineup was Shhe Foods, a nutrition-first brand designed specifically for women. Blending Ayurvedic wisdom with modern nutritional science, the brand focuses on addressing women’s health needs across different life stages, reflecting growing investor interest in gender-specific wellness solutions.
Real Money, Real Decisions
Together, this week’s pitches embodied the core spirit of Bharat Ke Super Founders: real money on the table, hard decisions in the room, and founders rewarded not just for numbers, but for courage and clarity of vision.
Hosted and mentored by Suniel Shetty, the show brings together some of India’s most influential investors, all contributing to the ₹100 crore capital pool. Bharat Ke Super Founders is streaming for free on Amazon MX Player, with new episodes dropping every Friday and Saturday across the MX Player app, Amazon shopping app, Prime Video, Fire TV, and connected TVs.
