Initial Screening Phase
The process to select the winners of the ELLE Beauty Awards 2025 began with an initial screening carried out by ELLE India's beauty team. This first stage
served as a crucial filter, sifting through a large number of product entries. The internal team carefully assessed each product, laying the groundwork for the more extensive evaluation to follow. This initial assessment was the first step in a thorough system, aimed at narrowing down the competition and identifying those products that showed the most promise.
Expert Jury Evaluation
Following the internal screening, a diverse panel of experts took over the evaluation. This expert jury comprised of notable figures from various fields, including Shaheen Bhatt, Anshula Kapoor, Aalim Hakim, and many more, brought different perspectives. This team evaluated the shortlisted products, considering aspects from artistry to scientific validation. The breadth of expertise on this jury guaranteed a well-rounded assessment, ensuring that the winners truly represented excellence in the beauty industry.
Diverse Product Categories
This year's awards featured submissions from more than 200 brands, spanning an extensive array of 32 categories. These categories encompassed everything from makeup and skincare to hair care, sexual wellness, and health-focused products. The wide variety of categories reflected the dynamic nature of the beauty and wellness industries. This broad scope allowed for a comprehensive evaluation and recognition of the many different types of products that are reshaping the beauty landscape.
Public Voting Inclusion
The third and final stage of the selection process welcomed the public's input through online voting. The public voting form, hosted on the website, let beauty enthusiasts to share their opinions. This stage acknowledged the importance of the community, integrating them as a key component of the awards. The combination of expert judgment and public opinion ensured a comprehensive selection, which ultimately delivered a list of winners that resonated with both industry professionals and consumers.
The Award's Outcome
After months of rigorous screening and passionate voting, the ELLE Beauty Awards 2025 winners were revealed. The event on October 16th highlighted the best beauty products of the year. The entire process underscored the importance of innovative thinking and set the stage for modern beauty standards. The winners, chosen through a careful and comprehensive process, demonstrated the continuous evolution and excellence within the beauty and wellness sectors.
