What's Happening?
Jesse Saivar, chair of intellectual property at Greenberg Glusker LLP, is recognized for his significant contributions to sports media and commerce. As a tech transactional attorney, Saivar has extensive experience in entertainment and intellectual property law.
He has served as outside general counsel to Barstool Sports since 2016, playing a pivotal role in major deals, including Dave Portnoy's purchase of Barstool from Penn Entertainment. Saivar has also been involved in high-profile negotiations for the NFL, NBA, MLB, and other major sports entities. His expertise has earned him recognition on the National Law Journal's Intellectual Property Trailblazers list.
Why It's Important?
Saivar's work highlights the critical role of legal expertise in the sports and entertainment industries, where intellectual property and media rights are increasingly valuable. His involvement in high-stakes negotiations and transactions underscores the importance of legal counsel in navigating complex deals and protecting intellectual property assets. Saivar's influence extends to shaping the business strategies of major sports organizations, impacting how they engage with media and commercial partners. His recognition as a trailblazer in intellectual property law reflects the growing intersection of technology, media, and sports, and the need for specialized legal knowledge in these areas.













