What's Happening?
AEW commentator Jim Ross has expressed concerns over WWE's handling of Charlotte Flair, a multi-time world champion. Since her return from a year-long injury in early 2025, Flair has primarily been involved in the women's tag team division on 'WWE SmackDown'
alongside Alexa Bliss. Despite a past WWE Women's Tag Team Title reign with Bliss, Flair has struggled to secure any major titles, a rarity for her career. Ross believes WWE has not fully utilized Flair's talents, suggesting she has been 'underbooked.' However, Flair has recently re-entered the world title scene, qualifying for the Interim WWE Women's Championship Ladder Match at the upcoming SummerSlam event. This match was organized after current champion Rhea Ripley was sidelined due to a meniscus tear, necessitating an interim champion.
Why It's Important?
The discussion around Charlotte Flair's utilization highlights broader issues within WWE regarding talent management and storyline development. Flair's situation underscores the challenges faced by even top-tier athletes in maintaining prominence within the competitive landscape of professional wrestling. The upcoming SummerSlam event presents a pivotal moment for Flair, offering her a chance to reclaim a world title and potentially shift her career trajectory. This situation also reflects on WWE's strategic decisions in promoting and booking talent, which can significantly impact viewership and fan engagement. The outcome of the SummerSlam match could influence WWE's future booking strategies and Flair's role within the company.
What's Next?
As SummerSlam approaches, all eyes will be on Charlotte Flair to see if she can capitalize on this opportunity to become a 15-time world champion. The event will also test WWE's ability to effectively manage its roster and storylines, particularly in the absence of key figures like Rhea Ripley. The results of the ladder match could lead to shifts in WWE's championship landscape and influence future storylines. Additionally, fan reactions and viewership numbers will likely inform WWE's booking decisions moving forward, potentially affecting how other talents are utilized.
