What's Happening?
Jersey Mike's has been named the top fast-food chain in the American Customer Satisfaction Index (ACSI) for the first time, surpassing Chick-fil-A, which held the position for over a decade. Jersey Mike's achieved a score of 84 out of 100, edging out Chick-fil-A's
score of 83. The ACSI survey, conducted between April 2025 and March 2026, involved 16,464 respondents and highlighted Jersey Mike's rapid expansion and customer satisfaction. The chain, known for its made-to-order subs, has over 4,000 locations across the U.S. and Canada. The ACSI noted Jersey Mike's narrow menu and franchisee-friendly model as key factors in its success.
Why It's Important?
Jersey Mike's rise to the top of the ACSI rankings signifies a shift in consumer preferences within the fast-food industry. The chain's focus on quality and customer experience, coupled with its strategic expansion, has resonated with consumers. This development could influence other fast-food chains to reevaluate their strategies, particularly in terms of menu offerings and customer service. For Chick-fil-A, maintaining its leadership in the chicken category remains crucial, but the loss of the top spot may prompt strategic adjustments. The competition among fast-food chains is likely to intensify as they strive to meet evolving consumer expectations.













