What's Happening?
IHG Hotels & Resorts has launched a new dual-branded property near Universal Orlando Resort, featuring the EVEN Hotel Orlando Universal Blvd and Staybridge Suites Orlando Universal Blvd. Developed in partnership with Daiwa House Group, the property offers
288 guest rooms and is strategically located near the Epic Universe theme park and the Orange County Convention Center. The hotel combines two distinct IHG brands, providing a variety of amenities and accommodations. The EVEN Hotel section includes 120 guest rooms with premium bedding and spa-like showers, along with food and beverage options available throughout the day. The Staybridge Suites section offers 168 guest rooms with fully equipped kitchens and separate living areas, catering to both short and extended stays. Shared amenities include a 1,500-square-foot Athletic Studio, a 24-hour marketplace, a game room, and a resort-style outdoor pool. The property is designed to serve families visiting theme parks and professionals attending conventions, offering both residential-style flexibility and comfort.
Why It's Important?
The opening of this dual-branded hotel by IHG near Universal Orlando Resort is significant as it enhances the accommodation options for visitors to one of the most popular tourist destinations in the U.S. By combining the EVEN Hotel and Staybridge Suites brands, IHG caters to a diverse range of travelers, from families seeking leisure to business professionals attending conventions. This strategic location near major attractions and the convention center positions the hotel as a convenient choice for guests, potentially increasing tourism and business travel to the area. The variety of amenities and accommodations offered by the dual-branded approach also reflects a growing trend in the hospitality industry to provide more personalized and flexible lodging options.
What's Next?
As the new dual-branded hotel begins operations, it is likely to attract a steady stream of visitors due to its proximity to Universal Orlando Resort and the Orange County Convention Center. The hotel's success could encourage IHG and other hospitality companies to explore similar dual-branded ventures in other key tourist and business destinations. Additionally, the hotel's performance may influence future developments in the area, potentially leading to increased investment in local infrastructure and services to support the growing number of visitors.
