What's Happening?
Old Dominion University (ODU) is actively participating in the American College of Sports Medicine's Exercise is Medicine mascot challenge, an international competition designed to encourage college students to increase their physical activity. This year's
theme, 'Active Living in a Tech-Driven World,' inspired ODU's video submission, which highlights how technology can foster community engagement. The university's involvement marks its first full semester participating in the global Exercise is Medicine initiative. This initiative advocates for the recognition of physical activity as a crucial indicator of overall health, similar to blood pressure or heart rate. Ruby Schaubach, assistant director of fitness and wellness in the Department of Recreation and Wellness, is leading ODU's efforts, focusing on helping students discover diverse ways to stay active beyond traditional gym workouts, including group fitness classes, intramural sports, and other recreational activities. The university aims to dispel common misconceptions about fitness, such as the belief that it requires advanced expertise or must be done in isolation.
Why It's Important?
ODU's participation in the Exercise is Medicine initiative is significant for promoting a culture of health and well-being within the university community. By integrating physical activity as a key health indicator, the program aims to improve student health outcomes and combat sedentary lifestyles often associated with academic demands and increased technology use. The initiative's focus on accessibility and dispelling fitness myths can empower a broader range of students to engage in physical activity, potentially leading to improved mental and physical health, enhanced academic performance, and better stress management. For the university, aligning with the Health Promoting University approach reinforces its commitment to holistic student development. This effort could also serve as a model for other educational institutions seeking to integrate comprehensive wellness programs, ultimately contributing to a healthier future workforce and society.
What's Next?
Old Dominion University will continue its engagement with the Exercise is Medicine initiative, with the public able to vote for ODU's video on ACSM’s YouTube page until 5 p.m. on November 4. Beyond the competition, the university plans to further integrate the principles of the Exercise is Medicine initiative into its campus life. This includes expanding awareness of the wide array of fitness offerings available to students, such as group fitness, intramural sports, outdoor adventure programs, aquatics, esports, and informal sports like basketball and pickleball. The ongoing commitment to becoming a Health Promoting University suggests continued efforts to create opportunities for students to prioritize their health, connect with peers, and find enjoyable activities. The success of these programs could lead to increased student participation in wellness activities and a more health-conscious campus environment.
Beyond the Headlines
The broader implications of ODU's involvement in the Exercise is Medicine initiative extend to addressing the growing public health challenge of physical inactivity, particularly among young adults. By reframing exercise as an accessible and integral part of overall health, the program challenges societal norms that often portray fitness as an exclusive or intimidating pursuit. This approach can foster a more inclusive understanding of wellness, encouraging individuals of all fitness levels to participate. Furthermore, the emphasis on technology's role in connecting people for physical activity highlights a shift in how health interventions can be designed in a digitally-driven world. This initiative could contribute to long-term cultural changes, promoting a proactive approach to health that integrates physical activity into daily routines and leverages community support, ultimately influencing public health strategies beyond university campuses.













