What's Happening?
AST SpaceMobile and Rakuten have established a new joint venture, Rakuten AST, to provide direct-to-device (D2D) satellite-to-mobile services in Japan. This initiative follows the Japanese government's selection of a Rakuten proposal for the J-LEO project,
which aims to create a non-terrestrial network (NTN) managed within Japan. The joint venture, headquartered in Tokyo, will be responsible for procuring satellites, and operating and managing satellite connectivity. Rakuten Group will hold 51% of the voting rights, with AST SpaceMobile's Japanese subsidiary holding the remaining 49%. The project is expected to receive approximately $1 billion in funding over three years from the Japanese government. Rakuten Group Chairman and CEO Mickey Mikitani stated that this integrated framework will enhance disaster-resilient communications infrastructure and improve Japan's communication environment. Rakuten has been an investor in AST SpaceMobile since 2020, and Rakuten Mobile plans to begin commercial-environment testing of its satellite-to-mobile service with AST SpaceMobile this year.
Why It's Important?
This joint venture signifies a major step in expanding satellite-to-mobile connectivity, particularly in regions prone to natural disasters, by establishing a robust and resilient communication infrastructure. For AST SpaceMobile, securing a government-backed customer in Japan provides a significant market opportunity and validates its technology, especially as Japan's major carriers currently utilize Starlink's direct-to-phone service. The substantial government funding of approximately $1 billion underscores the strategic importance placed on this project for national communication resilience. The partnership also strengthens Rakuten's position in the telecommunications sector, allowing it to offer advanced satellite services and potentially gain a competitive edge. The development could also influence other countries to invest in similar sovereign satellite communication projects, fostering a new era of global connectivity solutions and potentially impacting the U.S. satellite industry through increased demand for technology and services.
What's Next?
The joint venture is expected to be formally established this month with an initial capital of 100 million yen. Rakuten Mobile plans to commence commercial-environment testing of its satellite-to-mobile service with AST SpaceMobile within the current year. The long-term goal is to achieve service availability by the end of March 2029, as part of the J-LEO project. AST SpaceMobile anticipates offering intermittent coverage in the U.S. and other markets by the end of the year and aims to have 45 BlueBird satellites in orbit by mid-2027. The success of this venture could pave the way for similar partnerships and government-backed projects in other nations, further accelerating the deployment of satellite-to-mobile technology globally. The financial performance and operational milestones of Rakuten AST will be closely watched by investors and competitors in the satellite communications sector.
Beyond the Headlines
The formation of Rakuten AST highlights a growing trend towards national self-reliance in critical communication infrastructure, particularly in the face of increasing geopolitical uncertainties and the imperative for disaster preparedness. By establishing a sovereign constellation, Japan aims to reduce its dependence on foreign-controlled communication networks, ensuring greater control over data security and network resilience. This move could trigger a broader shift in how countries approach telecommunications, potentially leading to a fragmentation of global satellite services as nations prioritize their own networks. Furthermore, the integration of satellite-to-mobile technology into everyday communication could bridge digital divides in remote areas and provide essential connectivity during emergencies, fundamentally altering how societies interact and respond to crises. The ethical implications of government-controlled communication networks, including potential surveillance capabilities and data privacy concerns, will also become increasingly relevant as these systems become more widespread.













