What's Happening?
Orange Blossom Ordinary, a project led by Elizabeth Stice, is celebrating its second anniversary. The initiative has maintained its mission of posting content twice a week, editing all publications, and steering clear of culture wars. Over the past two
years, the project has evolved, with improvements in website design and an increased focus on author interviews. The platform now includes book clubs and a 'flâneur' page, and has recently started offering downloadable content. Despite not being a lucrative venture, Stice emphasizes the intrinsic value of the project, highlighting that the stakes remain low, allowing for creative freedom and community engagement.
Why It's Important?
The evolution of Orange Blossom Ordinary reflects a broader trend in digital media where niche platforms are carving out spaces for thoughtful discourse and community building. By avoiding contentious cultural debates, the project provides a refuge for readers seeking content that prioritizes literary and intellectual engagement over sensationalism. This approach could influence other digital platforms to adopt similar strategies, potentially reshaping the landscape of online content. The focus on author interviews and book clubs also underscores the enduring appeal of literature and personal connection in an increasingly digital world.
