What's Happening?
Comedian Shane Gillis' Netflix series 'Tires' filmed its third season entirely in Pennsylvania, utilizing various locations across the state. The workplace comedy, which debuted at number three on the U.S. Top 10 English TV list with 2 million views,
is set at the fictional Valley Forge Automotive Center. Production for Season 3 engaged over 250 vendors and businesses and filmed in six cities and towns, including West Chester, Philadelphia, Phoenixville, Oaks, Frazer, and Glenside. Real-life tire and auto shops, such as Fitzgerald's Tire & Auto Service in Glenside and Caliber Collision in West Chester, were used as filming locations. The production also incorporated environmentally conscious practices, using electric vehicles and solar-powered trailers on set. Gillis, a Pennsylvania native, has a creative partnership with Netflix to develop new shows, movies, and stand-up specials, following the success of 'Tires' and his 2023 special 'Beautiful Dogs.'
Why It's Important?
The decision to film 'Tires' Season 3 entirely in Pennsylvania is important for several reasons. It significantly contributes to the local economy by engaging numerous businesses and vendors and creating employment opportunities for residents in the film and television industry. This investment highlights the growing trend of production companies choosing U.S. states with favorable filming incentives and diverse locations. For Pennsylvania, it showcases the state's capacity to host major productions and potentially attracts more film and TV projects in the future. Furthermore, Shane Gillis's personal connection to Pennsylvania, being a native, adds an authentic layer to the show's setting and narrative, potentially resonating more deeply with audiences familiar with the region. This local focus also demonstrates Netflix's commitment to regional content creation and economic impact.
What's Next?
The successful filming and release of 'Tires' Season 3 in Pennsylvania could lead to continued investment in the state's film industry. The positive economic impact and the use of local businesses may encourage Netflix and other production companies to consider Pennsylvania for future projects. Shane Gillis's ongoing creative partnership with Netflix suggests that more content, potentially also filmed in his home state, is on the horizon, including additional stand-up specials and new series or movies. The show's popularity and its regional focus might also inspire other creators to explore stories set in specific American locales, further diversifying the landscape of streaming content. The use of EVs and solar-powered trailers on set could also set a precedent for more environmentally conscious production practices in the industry.
Beyond the Headlines
The production of 'Tires' in Pennsylvania goes beyond simply creating entertainment; it exemplifies the significant economic and cultural impact that the film and television industry can have on local communities. By choosing to film in real-life businesses and engaging local vendors, the series not only boosts the economy but also provides a platform to showcase the unique character and landscapes of Pennsylvania. This localized approach can foster a sense of pride among residents and potentially attract tourism. Moreover, the use of sustainable production practices, such as EVs and solar-powered trailers, reflects a growing awareness within the industry about environmental responsibility. This trend could influence broader industry standards, encouraging more productions to adopt eco-friendly methods and contribute to a more sustainable future for filmmaking.
