What's Happening?
Toney Chem, an artist known as the 'Midwest Prince of Pop' and 'Bagel King,' recently discussed his music, latest single 'Munchies,' and personal journey. Chem, who grew up in Iowa as the child of Southeast Asian refugees, found music to be a therapeutic
outlet from a young age, learning multiple instruments and recording his first album, 'Confusion,' at 16. His latest single, 'Munchies,' released in July, is described as an upbeat pop track with an accompanying music video. Chem is also preparing to release a four-song EP titled 'GOD POP' in early 2027. Beyond music, Toney Chem and his wife, Sarah, are the founders of 5 Borough Bagels, a New York-style bagel business in Iowa, which began in 2016 and has since expanded to four shops, with a new location planned for Des Moines International Airport in January 2027. Chem's story highlights his resilience, having overcome personal struggles including alcoholism, and finding sobriety five years ago.
Why It's Important?
Toney Chem's narrative is significant as it illustrates the multifaceted journey of an artist navigating cultural identity, personal adversity, and entrepreneurial success in the U.S. His experience as a child of refugees in a predominantly white community underscores the challenges of growing up between cultures and finding a sense of belonging. Music served as a crucial coping mechanism and a path to self-discovery, demonstrating the profound impact of art on personal healing and expression. The establishment and growth of 5 Borough Bagels, a business rooted in a desire to bring authentic New York-style bagels to Iowa, showcases the spirit of entrepreneurship and the ability to identify and fill market gaps. This dual pursuit of artistic passion and business acumen provides a compelling example of how individuals can leverage diverse talents to build a meaningful life and contribute to their community, while also highlighting the importance of cultural exchange through food.
What's Next?
Toney Chem is actively working on new music, including the single 'Primal,' and is set to release his 'GOD POP' EP in early 2027, indicating a continued focus on his artistic career. The release of 'Munchies' and its music video suggests a strategic approach to promoting his work and engaging with his audience. Concurrently, his business, 5 Borough Bagels, is expanding with a new location at Des Moines International Airport scheduled for January 2027, signaling ongoing growth and increased market presence. Chem's story also suggests a commitment to sharing his experiences, particularly regarding sobriety and overcoming trauma, which could lead to further advocacy or inspirational work. His journey reflects a continuous process of self-improvement and creative output, with both his music and business ventures poised for further development and impact in the coming years.
Beyond the Headlines
Toney Chem's story delves into the deeper implications of cultural assimilation and the pursuit of identity. Growing up as a refugee's child, he faced the complexities of reconciling his heritage with his American upbringing, a common experience for many in the U.S. His use of music as a 'therapy' to process emotions highlights the often-underestimated role of creative arts in mental health and personal development, especially for those dealing with trauma or cultural displacement. The success of 5 Borough Bagels also speaks to the broader trend of cultural entrepreneurship, where individuals introduce elements of their background or experiences into the marketplace, enriching the local culture and economy. Furthermore, Chem's candidness about his sobriety journey offers a powerful message about resilience and the courage required to confront personal demons, providing a relatable narrative for individuals facing similar struggles. His ability to find 'harmony' in his life, balancing his artistic and business pursuits, underscores a holistic approach to well-being and success.













