What's Happening?
Drew Lachey, a member of the vocal group 98 Degrees, led a live performance of the new musical 'Label•less' at RiseNY's Torch Balcony overlooking Times Square. The event was part of the Playbill Torch Song series, celebrating themes of authenticity and
inclusion. The cast performed songs like 'Do Better' and 'Born This Way,' emphasizing messages of empathy and self-acceptance. The performance transformed Times Square into an open-air stage, drawing attention to the musical's core message of embracing individuality.
Why It's Important?
This performance highlights the role of live theater in promoting social messages and fostering community engagement. By choosing a high-visibility location like Times Square, the event reached a broad audience, reinforcing the musical's themes of diversity and acceptance. Such performances can inspire societal change by encouraging audiences to reflect on issues of identity and inclusion. Additionally, the involvement of a well-known figure like Drew Lachey helps attract attention to the production, potentially increasing its reach and impact.











