What's Happening?
Bellway Homes, a major UK residential developer, has successfully reduced voluntary employee turnover by over 19% and increased employee satisfaction to above 90% following the implementation of a mobile-first communication platform called Pathway. This
platform, developed with Staffbase, reaches 94% of Bellway's workforce, including those without desk access. The platform has improved internal communication, allowing employees to receive timely updates and engage with content relevant to their roles.
Why It's Important?
The success of Bellway's Pathway platform highlights the growing importance of effective internal communication in employee retention and satisfaction. By ensuring that employees are well-informed and engaged, companies can reduce turnover rates and improve overall morale. This approach can serve as a model for other organizations looking to enhance their internal communication strategies, particularly in industries with a significant number of deskless workers.
