What's Happening?
Diipa Büller-Khosla, founder of the Ayurvedic beauty line Indē Wild, attributes her long, healthy hair to the ancient practice of hair oiling. This ritual, deeply rooted in Indian culture, involves massaging oil into the scalp and hair, which Büller-Khosla practices
twice a week. She emphasizes the importance of this tradition as a form of self-care, especially when away from family. Her routine includes using a variety of hair care products and techniques to maintain her hair's health, such as using a silk pillowcase and avoiding excessive heat.
Why It's Important?
Büller-Khosla's advocacy for hair oiling highlights the growing interest in traditional and natural beauty practices. This trend reflects a broader movement towards holistic and sustainable beauty routines that prioritize health and wellness. Her approach also underscores the cultural significance of beauty rituals and their role in personal care. As more people seek alternatives to chemical-laden products, practices like hair oiling offer a natural solution that aligns with the increasing demand for eco-friendly and culturally rich beauty options.
