What's Happening?
NOLA Chill, a wellness studio in New Orleans, advises individuals to avoid cold plunges or whole-body cryotherapy when experiencing a fever, cold, flu, or any active infection. The studio emphasizes that both cold water immersion and cold air cryotherapy induce
a sharp physiological response, including increased heart rate and constricted blood vessels, which can be an undue strain on a body already fighting an illness. The recommendation aligns with a 2025 expert consensus on whole-body cryotherapy, which lists fever and acute infections as temporary contraindications. NOLA Chill, which offers whole-body cryotherapy rather than cold plunges, suggests waiting at least 24 hours after a fever has subsided and overall symptoms are improving before resuming sessions. For stomach bugs, a 48-hour waiting period after symptoms cease is recommended.
Why It's Important?
This guidance from NOLA Chill is crucial for promoting safe wellness practices and preventing potential health complications. Engaging in intense cold exposure while sick can overstress the body's systems, which are already working hard to combat infection, potentially hindering recovery or exacerbating symptoms. Furthermore, attending wellness studios while ill poses a risk of transmitting infections to other clients and staff, undermining public health efforts. By clearly outlining when to avoid these therapies, NOLA Chill contributes to responsible wellness industry standards, prioritizing client safety and community well-being over immediate service provision. This also educates consumers on the physiological demands of such treatments, encouraging a more informed approach to personal health decisions.
What's Next?
Wellness studios offering cold plunges and cryotherapy are likely to continue emphasizing similar safety guidelines, potentially incorporating them more prominently into client intake forms and pre-session briefings. There may be a broader industry push for standardized health screening questions before clients engage in these services. Educational campaigns from wellness providers could also increase, informing the public about the importance of resting when sick and avoiding strenuous activities, including cold therapies. As the wellness industry grows, regulatory bodies or industry associations might develop more formal guidelines for when clients should refrain from using certain services due to illness, ensuring a consistent approach across different establishments.
Beyond the Headlines
The advice from NOLA Chill highlights a broader ethical responsibility within the wellness industry to prioritize client health and safety. Unlike medical treatments, wellness services often operate with less stringent oversight, making self-regulation and clear communication about contraindications vital. This situation also underscores the importance of distinguishing between wellness practices and medical care; NOLA Chill explicitly states it is a wellness studio, not a medical clinic. This distinction is crucial for managing client expectations and ensuring individuals seek appropriate medical attention when truly ill. The emphasis on waiting periods after illness also reflects a growing understanding of the body's recovery process and the need for gentle reintroduction to demanding physical activities, even in a wellness context.













