What's Happening?
Fares Daghlas has been appointed as the General Manager of W Riyadh - KAFD, the first W Hotels property in Saudi Arabia. This appointment marks a significant step in the Kingdom's hospitality sector, aligning with the Vision 2030 strategy. Daghlas brings
over two decades of luxury hospitality experience in the Middle East, having previously held leadership roles at prestigious brands such as The Ritz-Carlton and St. Regis Hotels & Resorts. His role at W Riyadh - KAFD will focus on establishing the hotel as a cultural and social hub, enhancing guest experiences through innovative dining and cultural programming. This move is part of a broader trend in Saudi Arabia's tourism sector, which is increasingly focusing on domestic and regional travelers.
Why It's Important?
Daghlas's appointment is crucial as it reflects Saudi Arabia's ongoing efforts to localize leadership within its tourism sector, a key component of the Vision 2030 strategy. This shift aims to reduce reliance on foreign executives and foster local talent, which is essential for sustainable growth in the hospitality industry. The focus on domestic and regional travelers is also significant, as it aligns with the country's broader economic diversification goals. By enhancing the local hospitality sector, Saudi Arabia can attract more regional tourists, thereby boosting its economy and creating job opportunities for Saudi nationals.











