The Problem of Odd Sizes
For years, shoppers have faced a bewildering array of edible oil packages. Brands used varied and often confusing sizes like 850 ml, 910 grams, or 870 grams, making it nearly impossible to compare the true cost between two different products without a calculator.
This tactic, sometimes called “shrinkflation,” allowed quantities to be subtly reduced while prices appeared competitive. A bottle that looked like a standard one-litre pack might contain 10-15% less oil, deceiving consumers into thinking they were getting a better deal. This lack of uniformity made it difficult for buyers to assess value based on quality and price, instead forcing them to navigate a confusing landscape of slightly different volumes at slightly different price points.
What Exactly Is the New Rule?
To address this confusion, the Department of Consumer Affairs has amended the rules under the Legal Metrology framework, mandating standard pack sizes for most edible oils. The new regulation requires manufacturers, packers, and importers to sell major cooking oils only in a fixed set of sizes. This applies to both domestically produced and imported oils, ensuring a level playing field. Companies have been given a three-month transition period, which started in early June 2026, to phase out non-standard packs from the market. The decision was made after extensive consultations with major industry associations, which represent almost 90% of India's edible oil sector.
The New Standard Pack Sizes
Under the revised rules, major edible oils must now be sold in one of nine standard sizes. These are: 200 ml/g, 500 ml/g, 1 litre/kg, 2 litres/kg, 3 litres/kg, 4 litres/kg, 5 litres/kg, 15 litres/kg, and 20 litres/kg. This means that odd-sized packs like 650g, 810g, and 870g will be discontinued. To further enhance clarity, any package that declares its quantity by volume (e.g., 1 litre) must also state the equivalent weight on the label, helping consumers make even more accurate comparisons, as different oils have different densities.
How This Empowers You as a Shopper
This standardisation is a significant win for consumer transparency. When all brands are selling oil in a 1-litre or 2-litre pack, you can directly compare prices without any mental gymnastics. It simplifies purchasing decisions, builds greater trust in packaged goods, and ensures that competition between brands is based on quality and value rather than confusing packaging strategies. You will be able to more easily identify the most cost-effective option for your household budget. The move is widely seen as a step that brings structural sanity back to retail shelves and creates a fairer market for everyone.
Which Oils Are Covered?
The new rules apply to a wide range of major edible oils commonly used in Indian households. This includes palm oil, soybean oil, sunflower oil, mustard oil, groundnut oil, sesame oil, rice bran oil, cottonseed oil, and corn oil, as well as their blends. However, the government has made a few exceptions to protect affordability and market flexibility. Packages smaller than 200 ml or 200 grams are exempt, ensuring that low-cost sachets remain available for budget-conscious buyers. Additionally, certain minor edible oils are not covered by the mandate but must still comply with other labelling rules.
