What is the story about?
From humble beginnings to a massive empire! Discover how two childhood friends brewed a Rs 150-crore success story, starting with a mere Rs 3 lakh. Their story is filled with inspiration and desi-style hustle.
Friendship & Vision
The story began with two childhood friends. With a Rs 3 lakh idea, they embarked on an extraordinary journey. They dreamed big and turned their vision into reality, defying the odds and creating something truly remarkable. Their collaborative spirit and shared goals were fundamental to their achievements.
Hustle & Growth
Starting small, they worked hard to achieve significant milestones. They strategically expanded their brand, eventually reaching 400 outlets in 190 cities. Their commitment, clever marketing, and relentless drive powered this phenomenal growth. They proved that with passion, anything is possible.
Marketing Magic
With a clever marketing plan, they made their mark. Using unique approaches, they built their brand on a shoestring budget. Their ability to resonate with the Indian audience through their brand was key, making them successful in many cities. They showcased that innovation can triumph over traditional marketing.
The Life-Changing Call
A pivotal phone call was a turning point in their journey. It set them on the path to success, opening up new opportunities. This call led them to an unexpected success. It's a reminder that opportunities can arise unexpectedly, altering everything.
Brewing Success Daily
Their story is a testament to the power of hard work. They turned a Rs 3 lakh concept into a thriving Rs 150-crore empire. The journey of these two friends is proof that even the simplest ideas, infused with passion and innovation, can create something truly incredible.
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