New Delhi: A strange copyright dispute has hit the gaming and tech community, and it is raising serious questions about how automated systems on YouTube
work. Videos linked to NVIDIA’s DLSS 5 launch are getting flagged and taken down, even though the original footage belongs to NVIDIA itself.
The issue appears to have started after an Italian TV channel, La7, aired NVIDIA’s DLSS 5 trailer and then filed copyright claims on the same content. That move has now triggered a wave of takedowns and complaints from creators across platforms.
The craziest thing ever happened on YouTube.
La7, an Italian television channel has used footage from Nvidia DLSS 5 Trailer and then sent a copyright strike to every YouTube video that supposedly used “their footage”, including Nvidia themselves.
Nvidia’s own DLSS 5… pic.twitter.com/o8NONgc5iu
— NikTek (@NikTek) April 5, 2026
YouTube copyright system faces backlash
Multiple creators say their videos were either claimed or blocked after La7’s action. One YouTuber, TheDezemBro, wrote, “Lmao I got my video claimed and region blocked by them too. Just made a post about this yesterday.
The Content Detection system is insanely broken. Anyone can do this.”
Another tech creator, Destin Legarie, questioned how the system missed basic timeline checks. He said, “So let me get this straight @TeamYouTube
I recorded and posted my video on 03/16/2026
LA7 used my content on 04/04/2026 and then filed a copyright on my channel?
How can the YouTube system not just look at the dates and see this makes no sense.”
NVIDIA’s own DLSS 5 launch video gets copyright strike : https://www.nvidia.com/en-in/geforce/news/dlss5-breakthrough-in-visual-fidelity-for-games/
The complaints point to a bigger issue. Many believe the system allows false claims without quick human checks. I have seen smaller creators lose videos over minor disputes before, but this one feels bigger. Even official content is not safe here.
Lmao I got my video claimed and region blocked by them too. Just made a post about this yesterday.
The Content Detection system is insanely broken. Anyone can do this.https://t.co/dVrUcCbuuF pic.twitter.com/q6eQk1w857
— TheDezembro (@TheDezembro) April 5, 2026
NVIDIA DLSS 5 video taken down
The impact has reached NVIDIA directly. Its official DLSS 5 trailer has now been hidden from public view after the copyright strike. That is unusual, considering the company owns the content.
DLSS 5 itself was one of the big announcements at GTC 2026. The new version focuses on AI-driven visual upgrades. It builds extra lighting and textures into frames using machine learning models. Games like Resident Evil Requiem and Starfield were shown as demos.
NVIDIA’s DLSS 5 Launch playlist, has one video hidden.
What this means for creators and platforms
This case shows how fragile content systems can be. A single claim can disrupt:
- Official brand videos
- Creator uploads
- Entire playlists
It also highlights a trust issue. If a broadcaster can use footage and then claim it, the system needs stronger checks. Right now, creators are left confused, and some are even locked out of their own content.
