She Quit Television At The Peak Of Her Career With Just Rs 50 Lakh — Five Years Later, She Runs A Rs 1,200 Crore Beauty Empire That’s Redefining In...

Every now and then, television gives us a story that feels straight out of a script — except this one’s real. Aashka Goradia, the face familiar to millions of Indian households, took an unexpected turn

when she quit acting at the height of her fame. While her contemporaries chased new roles and bigger TRPs, Aashka quietly swapped her makeup chair for a business desk. The result? A beauty empire worth Rs 1,200 crore that has rewritten what success looks like for Indian TV actors. Television star Ram Kapoor recently remarked that actors like Sakshi Tanwar and Ronit Roy have secured their wealth for generations through wise financial decisions. But Aashka didn’t just secure her future — she built an empire that could easily compete with Bollywood’s biggest brand moguls. Her story is less “retirement” and more “reinvention”.

Aashka Goradia: From TV Darling to Prime-Time Star

Aashka Goradia’s television career began in 2002 with the spooky drama Achanak 37 Saal Baad. But her true breakout came with Kkusum, where she played Kumud, a character that earned her fame across Indian households. Soon, she was everywhere — from Kyunki Saas Bhi Kabhi Bahu Thi to Sinndoor Tere Naam Ka and Naagin, she became one of Ektaa Kapoor’s most reliable leading ladies. Not one to stick to the script, Aashka dabbled in reality television too. She faced her fears in Fear Factor: Khatron Ke Khiladi 4, danced her heart out in Nach Baliye 8, and even locked horns with housemates on Bigg Boss 6. Her TV career was a buffet of genres — drama, romance, reality, and a dash of suspense.

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By 2019, she’d appeared in Daayan and Kitchen Champion 5, marking her final stint on television. In 2021, Aashka officially announced she was leaving acting — not out of exhaustion, but evolution.

Aashka Goradia: Makeup, Mindset, and a Million-Dollar Vision

Long before her exit from the entertainment industry, Aashka had already begun sketching her next chapter. In 2018, she co-founded Renee Cosmetics with entrepreneurs Priyank Shah and Ashutosh Valani — the same duo who created the successful men’s grooming brand Beardo. Named after her middle name, Renee wasn’t just another beauty label; it was deeply personal. “Being in the spotlight for years has taught me that makeup has the power to transform an individual,” Aashka wrote on LinkedIn. “I wanted to channel my creativity into something lasting — something that would empower women.” Starting with an initial investment of Rs 50 lakh, Renee launched as an online-only brand. Its early offerings — lipsticks, eyeliners, and highlighters — were competitively priced yet looked premium. The brand stood out for its bold aesthetic, cruelty-free formulas, and affordable luxury positioning.

Aashka Goradia: The Rs 1,200 Crore Glow-Up

The beauty business in India is notoriously competitive. Yet, within two years of launch, Renee had hit Rs 100 crore in revenue, cementing its place among heavyweights like Lakmé, Sugar, and MyGlamm. By 2024, Renee’s valuation touched Rs 1,200–1,400 crore, according to Financial Express, following a Rs 100 crore Series B funding round led by Evolvence India and Edelweiss Group. Today, the brand has over 200 products, from innovative lipsticks to must-have eye palettes, and is sold both online and in over 650 stores nationwide. With its pop packaging and influencer-friendly branding, Renee has captured the imagination of India’s Gen Z and millennial buyers.

Aashka’s Early Hustle and Smart Investments

While her beauty brand is the talk of the business world, Aashka’s knack for financial planning predates her entrepreneurial journey. She came to Mumbai at 16 to become an actor and bought her first house by the age of 23. In an interview with housing.com, she said, “Owning a home at 23 was a dream come true. Property prices in Mumbai are daunting, but looking back, it was one of my wisest decisions.” Her foresight in real estate mirrored the same instincts she would later apply to her business — calculated risks with a dash of confidence.

Aashka Goradia: Life Beyond the Spotlight

Aashka’s personal life is as balanced as her business strategy. She married Brent Goble, an American yoga teacher, in 2017. The couple had a fairy-tale wedding — one Christian ceremony and a traditional Hindu celebration — before relocating to Goa in 2019. There, Brent began teaching yoga while Aashka ran Renee remotely, proving that work-life balance doesn’t have to be a myth. The couple welcomed their son in 2023, marking yet another beautiful chapter in their story.

Aashka Goradia: From Sets to Startups

Leaving behind a 20-year acting career to start a business isn’t for the faint-hearted, but Aashka Goradia isn’t your average television star. She’s proof that reinvention doesn’t require permission — just passion and persistence. In four short years, she’s transformed from a prime-time fixture to a boardroom visionary, turning her name into a brand that inspires millions of aspiring women entrepreneurs across India. Renee isn’t just a cosmetics company; it’s a reminder that glamour isn’t confined to television screens. Sometimes, it’s the courage to start over — with lipstick in one hand and a business plan in the other.