What is the story about?
What's Happening?
Skylight, a startup offering an alternative to TikTok, has launched version 2.0 of its app, introducing community curators to build custom video feeds. Unlike traditional social media platforms that rely on algorithmic feeds, Skylight allows users to create personalized feeds by posting and reposting videos. The app, built on Bluesky's social network, aims to provide an open alternative to video apps, appealing to users dissatisfied with algorithmic manipulations and low-quality AI-generated content. Skylight has seen significant growth, with 240,000 downloads and 100,000 videos uploaded since its launch.
Why It's Important?
Skylight's approach to video content curation reflects a growing trend towards user-driven experiences in social media. By empowering users to create and share custom feeds, Skylight addresses concerns about algorithmic control and content quality. This model could influence the future of social media, encouraging platforms to prioritize user engagement and authenticity. Skylight's growth indicates a demand for alternatives to established platforms, potentially impacting the social media landscape and user expectations.
What's Next?
Skylight plans to integrate technology from Graze to enhance custom feed creation within its app. The company is also partnering with Streamplace to add live-streaming capabilities, expanding its feature set. As Skylight continues to develop, it may attract more users seeking open-source social communities. The app's roadmap includes additional features like music integration and account switching, aiming to compete with larger platforms by offering a comprehensive user experience.
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