What is the story about?
What's Happening?
Les Amis, a European app designed to help women, transgender, and LGBTQ+ individuals form friendships, has launched in New York. The app, created by Anna Bilych and Oleg Pashinin, uses AI to match users based on shared interests and life stages. It offers a platform similar to dating apps, where users create profiles and select interests such as poetry, yoga, and martial arts. The app also features an explore page for local events and experiences, and recently introduced 'Trips' for group travel. Les Amis operates on a membership model, with fees varying by city, and is available on iOS and Android across several European cities. The app plans further U.S. expansion, with upcoming launches in Boston, Washington, D.C., and Miami.
Why It's Important?
The expansion of Les Amis into the U.S. market highlights the growing demand for digital platforms that facilitate social connections, particularly among women and LGBTQ+ communities. By leveraging AI technology, the app provides a tailored experience that addresses the challenges of making friends in new environments. This development could influence the social networking landscape, encouraging more apps to focus on niche communities and personalized experiences. The app's success in Europe and its strategic U.S. rollout suggest a potential shift in how people form and maintain friendships, with implications for social dynamics and community building.
What's Next?
Les Amis plans to continue its U.S. expansion, with launches in Boston, Washington, D.C., and Miami scheduled in the coming months. The app is currently in the application acceptance phase in New York, with over 2,000 applications received. As the app gains traction, it may face competition from other social networking platforms, prompting further innovation in features and services. The success of its expansion could lead to increased investment and development in similar apps targeting specific demographics.
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