What's Happening?
Brynn Putnam, known for founding Mirror, is set to unveil her new gaming hardware startup at TechCrunch Disrupt 2025. After Mirror's success, which led to a $500 million acquisition by Lululemon, Putnam is now focusing on developing consumer gaming hardware aimed at fostering face-to-face interactions. Her new venture seeks to leverage mature display technologies and AI capabilities to create interactive devices that enhance human connections.
Why It's Important?
Putnam's new startup reflects a shift in consumer tech trends towards devices that promote social interaction rather than isolation. This approach aligns with a broader resurgence in consumer hardware investing, as investors show renewed interest in products that can leverage AI and mature components to create new categories. Putnam's track record and the timing of her new venture suggest potential for significant impact in the gaming and consumer tech markets.
What's Next?
Putnam's appearance at Disrupt 2025 will provide insights into her new venture and its potential impact on the gaming industry. The event will also feature discussions on the future of consumer tech, offering opportunities for entrepreneurs and investors to explore emerging trends and technologies.