It's a rivalry renewed in Week 10 when the San Francisco 49ers hit the road to face the Dallas Cowboys.
Sunday's matchup will always carry some buzz because of the historic rivalry between the 49ers and Cowboys, but it lost a lot of its luster in part because of Dallas' slow start to the 2026 campaign.
This looked upon the release of the schedule to be a potential NFC championship preview. While the 49ers look like a bona fide Super Bowl contender, Dallas hasn't held up its end of the bargain. Their defense has again failed its high-octane offense and the Cowboys, despite being No. 6 in the NFL in scoring and No. 10 in total offense, sits at 4-5 entering Sunday's matchup.
Alas, the 49ers will be trying to maintain their place among the NFC's elite.
The Cowboys are trying to prove they might at some point this season belong there.
Here's how to watch Sunday's showdown in Dallas:
Stream 49ers vs. Cowboys
What channel is 49ers vs. Cowboys on today?
- TV Channel: FOX
- Livestream: Fubo (free trial)
49ers vs. Cowboys game time today
- Date: Sunday, Nov. 14, 2026
- Start time: 1:25 pm Pacific Time
Get 49ers tickets
Broadcasters for 49ers vs. Cowboys
- Play-by-play: Kevin Burkhardt
- Color analyst: Tom Brady
49ers vs. Cowboys predictions, picks, odds
- Match-up prediction: Points! Lots and lots of points! A fully healthy version of both teams probably results in a runaway 49ers victory. However, San Francisco's injuries in the receiving corps and uncertainty about Trent Williams' status make things a little shaky for the 7-1 49ers. 49ers 30, Cowboys 28
- Spread: 49ers -4 (-112), Cowboys +4 (-105)
- Over/under: Over 56 (-108), Under 56 (-110)
- Moneyline: 49ers (-220), Cowboys (+180)
More 49ers: 49ers stood firm on Mac Jones' price when Vikings called
This article originally appeared on Niners Wire: 49ers vs. Cowboys: How to watch, TV channel, streaming options
Our editors independently choose our recommendations. Some content is produced with paid support from a third party, however our editorial decisions remain independent. If you buy through our links, the USA TODAY Network may earn a commission. Prices and availability may change.
