The sports world is reshaping as the rise of sports gambling has taken center stage in terms of the entertainment side of things. The rise of DraftKings and prediction markets like Kalshi and Polymarket is a big example of the allure of sports gambling.
Philadelphia 76ers star LeBron James is a smart businessman who is looking to set up life after basketball. When considering that he is entering year 24 and is 41 years old, one has to believe the end is near for one of the game's all-time greats. This 2-year deal with the Sixers is probably the end of the road for him.
James announced on Twitter a partnership with Polymarket with an advertisement video.
Welcome to Polymarket HQ. Coming soon. 👀 In partnership with @Polymarket pic.twitter.com/bNe5s1IkdO
— LeBron James (@KingJames) September 5, 2026
While James is setting up his life after basketball, he will look to help the Sixers on the court chase a championship for the franchise's first since 1983. He will be looking to enhance an already talented roster in an effort to get the job done in a much improved Eastern Conference.
This article originally appeared on Sixers Wire: Sixers star LeBron James announces partnership with Polymarket
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