Recent Rookie of the Year Award winner Cooper Flagg has had a busy offseason. From driving the pace car at a NASCAR race to opening a trading card shop, Flagg has done it all. Prior to his sophomore season, the former Blue Devils forward made a special announcement. With activewear brand New Balance, Flagg showcased his new signature logo for the first time.
Flagg's logo contains his first and last initial, "C" and "F". The "C" portion is in the shape of a triangle and includes pine tree cutouts, paying homage to his birthplace of Maine. As the 2026-27 season approaches, Flagg is currently in China with the Dallas Mavericks as they prepare for an overseas preseason matchup against the Houston Rockets, scheduled for Friday, Oct. 9.
The highlights
play. The work continues. @Cooper_Flagg pic.twitter.com/PV7VzBP2k1
— New Balance (@newbalance) October 8, 2026
Last year, the Duke alum averaged 21 points, 6.7 rebounds, 4.5 assists, 1.2 steals and 0.9 blocks over 70 appearances.
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This article originally appeared on Duke Wire: Duke alum Cooper Flagg reveals first signature logo with New Balance













