When Swedish pro Jesper Parnevik arrived at the 1998 Byron Nelson Classic wearing bright pink pants, it marked the official arrival of a bold new apparel brand in golf.
"You must have big balls to play with pink pants in Texas," Parnevik famously remarked.
Decades later, that fashion choice is being commemorated by the company that made it happen. This year marks the 30th anniversary of J.Lindeberg, and to celebrate, the brand is paying homage to its earliest efforts to disrupt conventional golf fashion. If you're the type of golfer who likes to draw eyes and make a statement on the course, then this collection is right up your alley, with loud colorways, exciting designs and an unmistakable style. Check out some of the standout items and from
J.Lindeberg's 30-Year Anniversary Collection.
Shop J.Lindeberg 30-Year Anniversary Collection
J.Lindeberg 30Y Devyn Golf Pant
Of course, the star of the show is those pink pants that Parnevik sported in Dallas years ago. Made from fast-drying, breathable fabric, the 30Y Devyn Golf Pant is not just a fashion statement, it's a highly functional and comfortable piece of golf apparel. As an added quirk, these pants feature a peg pocket on the right leg to keep your golf tees at the hip at all times.
30Y Jesper Retro Relaxed Polo
If you're looking for something slightly less brash than the bright pink trousers, the 30Y Jesper Retro Relaxed Polo might pique your interest. With all the modern performance and comfort properties, this shirt is a true throwback to the late 1990s, with an open collar, relaxed fit and a pocket on the front left chest for a little extra vintage flair.
30Y Nikolas Knit Sweater
It's not exactly sweater weather at the moment, but it will be before your know it, and you can add some style to your fall golf wardrobe with the 30Y Nikolas Knit Sweater from J.Lindeberg, complete with a soft, lightweight but warm fabric and a unique v-neck frame that is sure to help you stand out from the crowd.
Nick Stavas is a digital producer and commerce writer for Golfweek. Follow him on X/Twitter (@nickstavas).
This article originally appeared on Golfweek: Bold style: J.Lindeberg celebrates 30 years in golf apparel with throwback collection











