After signing a shoe endorsement contract with Reebok, the apparel company revealed the signature logo for Sacramento Kings rookie Darius Acuff Jr. on Monday.
Acuff signed the shoe deal in March
while playing at Arkansas, becoming the first men's basketball player to sign one with a major U.S. brand while still in college. He is the first player since John Wall to sign a signature shoe deal with Reebok.The sixth overall pick is among several players signed to Reebok, along with the likes of Nate Ament, Matas Buzelis and Tre Mann, among others. Their recent signings came under president Shaquille O'Neal and vice president Allen Iverson, who are actively working to revamp the brand.
Something big is making its way to the court. pic.twitter.com/pzkZtr3NO4
— Reebok (@Reebok) October 19, 2026
Acuff was highly touted out of Arkansas for his prolific scoring and ability as a lead guard, ranking third in the country in points (845) and seventh in assists (232). He joined Pete Maravich as the only players to lead the SEC in points and assists in the same season.
The 19-year-old averaged 17.3 points, 3.8 assists and 1.8 rebounds while shooting 42.1% from 3-point range in four preseason games. He led the Kings in scoring, having finished with 12 or more points in each appearance, including 25 on Oct. 10.
By all accounts, Acuff has had a productive preseason as he looks to officially tip off his NBA career this week. He is working diligently to hone his skills as a point guard and work to prove himself as a leader to the rest of the team early on.
This article originally appeared on Rookie Wire: Reebok unveils new signature logo for Kings rookie Darius Acuff Jr.
