Alexander Sørloth has reached an agreement on personal terms with Italian giants Juventus, as the Norway international’s departure from Atlético de Madrid gets closer in the days before the FIFA World Cup.
Matteo Moretto on Sunday reported that Juve and Atlético are now in contact over Sørloth, who scored 20 goals this season but struggled again to nail down a spot in Diego Simeone’s preferred 11.
“Sørloth wants to be central to the project, and Juventus currently is guaranteeing him everything,” Moretto
said on his YouTube channel.
Juventus have been in contact with Sørloth’s agents all week, and the bianconeri have reportedly offered him a three-year contract with an option for a fourth season. Juve are losing Dušan Vlahović following the expiration of his contract, and manager Luciano Spalletti has approved of Sørloth’s arrival as a replacement strategy.
Selling Sørloth to Juventus specifically appeals to Atleti because the club is negotiating in parallel to sign Nico Gonzalez on a permanent deal. Diego Simeone wants to keep Nico in his squad next season, and Atlético could sign the versatile Argentine for a fixed fee of around €23 million, plus €5 million in bonuses. Sørloth would cost Juve in the region of €30 million.
(In yet another negotiation, Juventus explored a deal to sign Jan Oblak, but the player’s salary in excess of €10 million net proved the stumbliest of stumbling blocks.)
It’s been clear for months that Sørloth’s future lies away from Atlético, and the well-traveled forward is poised to play in Italy for the first time after spells in Spain, Germany, Turkey, Belgium, England, Denmark, Norway and the Netherlands. Though he has been Atleti’s top scorer (or joint-top scorer) in consecutive seasons since his 2024 transfer from Villarreal, Sørloth’s penchant for inconsistency and seeming incompatibility with Julián Alvarez meant starts in big games were rare for the 30-year-old.
Sørloth started exactly half of his 70 league appearances for Atlético, and he scored 44 goals across 107 appearances in all competitions. It’s no small thing for Simeone to lose those goals, even as many of them came from the bench. With Sørloth’s departure for Turin apparently on track, Mateu Alemany will need to sign a new goal source that is compatible with Alvarez, can stretch defenses vertically and provide his own goal source.
