Today, Boston Legacy FC have announced their multi-year back-of-kit partnership with Voya Financial – a leading retirement, employee benefits, and investment management company.
“We are thrilled to welcome
Voya Financial to Boston Legacy FC’s growing roster of partners,” said Jennifer van Dijk, Team President of Boston Legacy FC. “Our club is built alongside partners who believe in long-term stability, the power of investing early, and creating flexibility for the future. Voya’s focus on financial confidence aligns with our vision to build a club that endures and delivers meaningful, lasting value for our fans, our players, and our community.”
Voya will be the club’s exclusive financial services category partner and have its logo appear on the lower back of the primary and secondary jerseys for all matches.
“Voya is proud to team up with Boston Legacy FC at such an exciting time for women’s sports and with our presence growing in Boston,” said Heather Lavallee, CEO of Voya Financial. “This partnership is more than a logo on a jersey; it’s about helping people and the communities we serve take greater control of their financial lives and reach their goals.”
Voya branding will also appear across all media backdrops, fan merchandise, and in premium locations during club home games in 2026, and at White Stadium in 2027.
“With the opening of our new wealth management office, we’re strengthening our ties to Boston,” said Jay Kaduson, CEO of Workplace Solutions at Voya Financial. “From day-to-day financial planning to saving and preparing for retirement, we look forward to helping the club’s employees – and the broader community – build financial confidence and success on and off the field.”
The Boston Legacy kick off their inaugural season at home on March 14 versus the defending NWSL Champions, NJ/NY Gotham FC.
