Zinedine Zidane may have been away from the touchline since leaving Real Madrid, but the club legend continues to loom large in the football world.
The French icon is the centerpiece of a new Adidas commercial
that leans heavily into his aura as a leader. The spot opens with Zidane sitting alone in an office when his phone suddenly rings — and the ringtone will immediately resonate with Real Madrid fans, as it features the club’s iconic anthem.
The ad presents Zidane as the ultimate boss figure, surrounded by some of the most recognizable names in modern football. Former Real Madrid stars David Beckham and Kaká appear, joined by Paul Pogba, Xavi Hernández, and Alessandro Del Piero, among others:
While the commercial taps into nostalgia and Zidane’s enduring presence in the game, a return to the Real Madrid bench does not appear imminent. Zidane has been consistently linked with the France national team job, which he is reportedly targeting after the 2026 FIFA World Cup.
