In perhaps the juiciest news that NFL insider has ever dropped, the NFLPA has reached an agreement making JAMs the exclusive PB&J snack of the Players Association.
What is JAMs? I had to look it up myself, but as a parent who daily
faces a snack battle in my home with children of all ages, I approve. Not only are these peanut butter and jelly sandwiches free of common processed and unhealthy ingredients, but JAMs is also partially owned by our own Caleb “Iceman” Williams and former player JJ Watt.
JAMs come in strawberry and mixed berry flavors, have 10 grams of protein, 4 grams of fiber, 6 grams of sugar, no high fructose corn syrup or seed oils and are available in Walmarts and Targets nationwide. Everyone wants to know if the kids will like them and while time will tell if JAMs can overtake “Uncrustables” for most convenient lunch snack on the planet, scoring a partnership with the NFLA is a good start. I will most certainly give them a shot and am stoked to support Caleb in such a convenient way.
