Jacksonville Jaguars head coach Liam Coen and general manager James Gladstone met with local media on Wednesday for their end-of-season press conference.
Coen and Gladstone each used the phrase, “three better, three best,” when discussing the offseason that lies ahead. Both instances came in response to a question regarding Trevor Lawrence’s growth across the regular season and where he can improve going forward.
After voicing his appreciation of his quarterback, Coen said, “I think he would be one
of the first ones to tell you there’s a lot of work to continue to do and to be done. That’s what we’ll look at for these next few weeks as our coaching staff will, when we get back into the building, alright, what’s the three better, three best that we want to end up providing for each player specifically and have some of those conversations when we get back in the building.”
Gladstone followed up: “I was really impressed … There was a clear uptick in command, control, comfort, play-making, all that stuff jumped out in a real way, and I look forward to being able to have him carry that momentum into the offseason here and continue to dive into what Liam and our coaching staff would call three better, three best, which is a very pointed offseason attack.”
Am I the only one who’s never heard of this before?
A 30-minute internet search bore no results. I’m not sure if this phrase was brought over from Los Angeles, or if it’s long been used by Coen, or if Tony Boselli just came up with it off the top of his head.
The fact that it’s new makes it interesting. We can use context clues to infer that “three better, three best” means Jaguars players will receive offseason goals that include three areas to improve and three to become the best.
I wonder what “three better, three best” looks like for Trevor Lawrence. I might say get better at accuracy, footwork, and down-to-down consistency… and become the best at navigating pressure in the pocket, orchestrating the pre-snap operation, and being a leader.
What are your thoughts? Let us know in the comments below!
