Today, Bay FC officially announced the appointment of Paul Green as their new Chief Football Officer.
“I’m delighted to join Bay FC at such an exciting stage in the club’s development,” Green said. “What attracted me to this club was the ambition, the vision and the opportunity to help shape its next chapter. The foundations here are solid, and we have a tremendous opportunity to develop something special and build a team that the Bay Area and our fans can be proud of. I’m really looking forward to working
closely with Kay, Emma and the wider football staff to keep building an ambitious squad that can compete consistently at the highest level.”
He will report directly to Kay Cossington, Chief Executive Officer of Bay Collective and head of global women’s football at Sixth Street – overseeing sporting operations and strategic development for Bay FC.
“Paul is an exceptional football leader whose experience, standards and understanding of what it takes to build a winning environment will be invaluable to Bay FC,” said Kay Cossington, CEO of Bay Collective. “He has been part of sustained success and understands how to bring together recruitment, player development, performance and culture in service of a clear football vision. Paul will be a key partner for Emma as we shape a roster that maximizes her strengths as a coach, reflects the way we want Bay FC to play and gives us the foundation to build a championship-caliber team.”
Green joins the NWSL club with over two decades of experience in women’s football. At Chelsea, he worked alongside current USWNT head coach, Emma Hayes. During his tenure, the club won 19 trophies, including eight league titles and six Women’s FA Cups.
“We’re thrilled to welcome Paul to Bay FC,” said Bay FC President Bernard Gutmann. “Paul shares our ambition to build something special both on and off the pitch, support our players at the highest level and establish a foundation for long-term success. I’m looking forward to working closely with him and the rest of our team as we continue building Bay FC’s next chapter.”
Green will now work alongside head coach Emma Coates and the technical staff. They’ll look to take to the club to new heights with immediate and long-term success.
“Our focus will be on building a team with a strong identity, a winning mentality and the depth and quality required to compete for championships, whilst giving our players the support and environment they need to reach their full potential,” Green said. “It’s about creating the right culture, establishing clear standards and ensuring everyone is aligned behind a shared ambition.”













