Among the litany of complaints fans of the Buffalo Bills had after their team’s 24-14 setback versus the Atlanta Falcons was the puzzling usage of Pro Bowl running back James Cook. Or rather, how it seemed
offensive coordinator Joe Brady forgot all about his talented running back when dialing up plays in Atlanta.
Today’s edition of Buffalo Rumblinks leads off by exploring why Buffalo hasn’t been cooking up as many plays with James Cook and makes the case that the Bills need to get their running back more involved coming out of their bye week.

The Bills should rely more on RB James Cook
Running back James Cook finished with 87 rushing yards, but as the game wore on, Cook found himself on the sidelines more and more in critical situations. And each snap Josh Allen took without Cook, Buffalo’s offense didn’t seem nearly as effective as when the Pro Bowler was alongside Allen. Which makes sense, considering how Cook has been the team’s best offensive weapon through its first six games.
Against the Falcons, with a struggling offense searching for answers, we make the case that Cook deserved more touches, especially after Atlanta’s defensive line was pushing around Buffalo’s offensive line. Why not keep Cook on the field on obvious passing downs and try to utilize his skills as a pass catcher out of the backfield? Or, like the Falcons did with Bijan Robinson, their dynamic back, what’s the harm in putting Cook in motion pre-snap and see if he can find a winnable matchup downfield?

- Why aren’t the Bills using James Cook more? Examining the problem and possible solutions – Buffalo News (subscription required)
- Why Bills’ puzzling use of James Cook might be biggest problem after crushing loss – newyorkupstate.com
- Bills’ James Cook usage makes absolutely no sense – Sporting News
- Bills have glaring need as trade deadline nears and an idea for James Cook: Bye week thoughts – The Athletic (subscription required)
- Bills lament lack of James Cook involvement late vs. Falcons – Sporting News
- Sean McDermott spoke to OC Joe Brady about James Cook’s usage Monday night – NBC Sports
- Bills Under Fire Over ‘Inexcusable’ James Cook Decision – Newsweek
Even more Bills news
Learn how rookie defensive tackle Deone Walker is off to an impressive start to his NFL career; plus, offensive coordinator Joe Brady is drawing interest from teams with head coaching vacancies; head coach Sean McDermott and Brady disagree on whether Buffalo’s offense is getting “too cute;” making the case for special teams star Steve Tasker to finally earn enshrinement in the Pro Football Hall of Fame; and more!

- Bills notebook: Deone Walker makes plays to build on; Christian Benford avoids more serious Achilles injury – Buffalo News (subscription required)
- Bills coach who is catching heat from fans is a favorite to fill 2 coaching vacancies – Democrat & Chronicle
- Bills coach Sean McDermott on Joe Brady’s third-down play: ‘We’re better than that’ – Buffalo News (subscription required)
- Bills notebook: Brady again pushes back on ‘too cute’; Babich on halftime adjustments – Buffalo News (subscription required)
- Bills move fan favorite LB to practice squad, create intriguing roster vacancy – Sports Illustrated Buffalo Bills
- Steve Tasker was the embodiment of impact of special teams and is worthy of enshrinement in the Pro Football Hall of Fame – BuffaloBills.com
- Nine unforgettable Bills games from the 1970s that shaped the stadium’s legacy – Democrat & Chronicle
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