Michael Olise just gets better and better. He’s had an immense 2025/26 season with Bayern Munich, and now he’s carrying that for over to the French national football team who are reaping the rewards at the World Cup. People want him. People want to rep him. They want his shirt, and the demand is now greater than the supply:
Michael Olise’s France shirt has become the hottest-selling item of this summer World Cup. Thanks to his performances at the tournament, the demand for Olise’s shirt has exploded,
with retailers struggling to keep up with demand – and fans struggling to get their hands on the shirt. What began as a strong tournament has quickly become a global rise in popularity, both on the pitch and in merchandise sales, highlighting just how rapidly Olise’s profile has grown.
– Le Parisien as captured by X account @iMiaSanMia
The 24-year-old Frenchman is the creative output of Les Bleus who are one of the favorites to win this World Cup. Olise himself has Ballon d’Or shouts for his performances at the tournament alongside England striker and Bayern teammate Harry Kane.
