What is the story about?
What's Happening?
The Oklahoma City Thunder is seeking college students across Oklahoma to serve as ambassadors for the upcoming season. This initiative, now in its seventh year, aims to involve students in promoting the Thunder's brand and community engagement on their campuses. Participants will work with the Thunder's fan development team, focusing on amplifying messaging related to special events, community outreach, and appearances. Students will receive team merchandise and may have opportunities for game tickets. The program targets students who are active on social media and well-connected within their campus communities.
Why It's Important?
The ambassador program is significant as it strengthens the Thunder's presence and engagement with younger audiences, particularly college students. By involving students directly, the Thunder can enhance its community outreach and brand visibility, potentially increasing its fan base among the college demographic. This initiative also provides students with valuable experience in sports marketing and community engagement, which can be beneficial for their future careers. Larger universities like Oklahoma State and the University of Oklahoma may have multiple ambassadors, reflecting the program's scalability and impact.
What's Next?
Interested students can apply for the ambassador program through the Thunder's official website. As the program progresses, the Thunder will likely evaluate the effectiveness of its campus engagement strategies and make adjustments to maximize impact. The ambassadors will begin their roles as the new season starts, contributing to various Thunder events and initiatives throughout the year.
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