The recently concluded India vs England Test series 2025 has gone down in history not just for its thrilling cricket but for smashing digital viewership
records. As the curtains fell on one of the most unforgettable Test series between the two nations, over 170 million fans tuned in to JioHotstar, making it the highest-ever reach for a Test series on digital platforms.
The final day of the fifth Test at The Oval, which marked the climax of a nail-biting contest, saw a peak concurrency of 13 million viewers on JioHotstar - setting a new record for the most-watched Test match digitally. Across the series, fans clocked a staggering 65 billion minutes of watch time, proving that red-ball cricket still has the power to captivate audiences like never before.
This high-octane series not only marked India's first step in the ICC World Test Championship 2025-27 campaign but also ushered in a new leadership era, aiming to reclaim Test cricket supremacy. Viewers could enjoy the action in five languages - English, Hindi, Tamil, Telugu, and Kannada, making it more accessible than ever.
Siddharth Sharma, Head of Content - Sports at JioStar, said, "The extraordinary response to India's tour of England reinforced Test cricket's ability to forge compelling narratives in almost every session. Reaching over 170 million viewers and setting new concurrency records is a testament to both the thrilling cricket and our immersive storytelling. "
Adding to the experience, JioHotstar's exclusive 'Follow The Blues' series offered fans behind-the-scenes access to training sessions and match build-up. A special live segment titled 'When India Challenged the Crown' also revisited India's rich Test legacy in England, making the broadcast a mix of live action, history, and in-depth storytelling.
With record-breaking numbers, spine-tingling finishes, and a renewed hunger in the Indian camp, this series was proof that Test cricket's golden age might just be making a comeback - this time, on digital screens.
