It's hard to find something Justin Jefferson can't do on a football field. From route running to spectacular catches that almost seem impossible, the two-time all-pro wide receiver makes it look effortless.
The same can be said about his fashion-sense that's blended to the field during warm ups and games. Whether it's bedazzled chains and grills or ground-breaking sunglasses, Jefferson continues to merge his athletic prowess with his off-field look in a unique way that helps push the latest styles to the forefront.
SHOP: Justin Jefferson Oakley Signature Series collection
Jefferson, who's been an Oakley sunglasses athlete since August of 2022, already had a highly sought-after signature series collection. However, in the brand's latest Jefferson Signature
Series that launched in August, he and the Oakley design team went with a more sleek, shiny and fashionable approach to the shades to reflect his personal style.
“I'm always on my drip, on my swag, so just adding a little bit of swag to it, adding a little bedazzles on the side, just a cooler look," Jefferson told USA TODAY Shopping. "That's always the image that I've always carried along and everybody knows me of, wearing the glasses, wearing cool glasses and glasses that make it pop.
"So, kind of shying away from the athletic wear. But, we still have two athletic wear glasses in the signature series as well."
Justin Jefferson Signature Series collection
Four different pairs to choose from that match your style, created with Jefferson's personal touch.
Shop the full collection
Justin Jefferson's favorite sunglasses
As like any creator, there's always a favorite from a project that stands out to them. For Jefferson, the iced-out Highland shades are his "personal favorite," as it features a glassy, chrome look that's a true statement piece.
"Just because you can style them on the field, off the field, however you like it," Jefferson said. "It doesn't really matter. So these are my go-tos, but, it's all your own preference, and we got three different choices that you can pick from."
Athletes, specifically in the NFL, have more recently become fashion trendsetters when it comes to what fans and on-lookers want for not only their game day attire, but everyday wear. For Jefferson, his signature has been shades, and he's quickly taken that in stride with how big of an impact he has on the topic.
"Obviously with football and the pre-game warm ups, all those things, people are looking for the next thing that I'm wearing out there on the field," Jefferson explained. "So, it's always cool. Just to come up with these new things and, new things that can style me out a little bit better."
While the 27-year-old is seemingly on the pulse of fashion trends, it's still a position that, if you were to ask the 10-year-old version of Jefferson, he'd never believe if you told him.
Shop Jefferson's sunglasses collection
"He definitely wouldn't believe just how far we have come, just the work that we have put in just to get to this moment," Jefferson beamed. "It's always a dream and always something that I've always looked at, in saying that I wanted to be in that spotlight.
"I wanted to be a part of Oakley, with the different movies that they've been in, different athletes that have worn their products, even non-athletes that has worn their product as well. So, it's always been something that I've always been interested in."
The signature series launch comes at the perfect time as the NFL returns this week with Jefferson and the Vikings facing their division rival Green Bay Packers on Sunday afternoon.
With Jefferson likely to be sporting a pair of his new signature series shades during Sunday's warmups, the feeling of having the spotlight on him is something he relishes, almost like he's a superhero ready to conquer whatever comes his way.
"It's just like putting on the mask," Jefferson explained. "When you put on your Superman costume, it's just the finishing touches to the whole costume, and it makes you feel confident."
Jefferson enters year seven with the purple and gold, with plenty of eye-popping numbers to boot—the most receiving yards by a player in their first six seasons in NFL history (8,840 yards to be exact), most receptions in a player's first six seasons, the list goes on.
So, what has been the biggest takeaway for the Vikings' franchise cornerstone? Staying grounded and being an unwavering leader, regardless of how high or low a season can get.
"The most thing is, how much of a leader, that I am now," Jefferson began. "Obviously, that comes along with the years, the experience. Being a vet in this league, everybody is looking at you, everybody has that target on your back, and, everybody has all those expectations with your game play, off the field, a lot of stuff.
"So, just continue on to be myself and not really think about the positive comments, not think about the negative comments. Just staying neutral. However the season goes, just continue to be that that leader and that captain that I am."
Shop Jefferson's Signature Series collection
This article originally appeared on USA TODAY: Justin Jefferson reveals the vision behind his new Oakley collection
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