George Clooney is sounding the alarm on artificial intelligence.
The "Ocean's Eleven" star addressed the future of AI in the entertainment industry, telling reporters during a panel at the 83rd Venice International Film Festival that it will be a "very big" part of show business moving forward.
However, the obvious drawback, according to Clooney, is that it will become "harder and harder and harder" to discern fact from fiction.
"... So, it's a very complicated moment in time and we're gonna have to find a way to discern this," Clooney said. "And everybody's working furiously at it and I haven't seen any great strides yet in success."
He later added: "I would like to avoid being in a tampon commercial 20 years after I'm dead. I would like that.
I would like to avoid that."
Other Hollywood stars who have voiced concerns about AI
Clooney isn't the only star wary of AI as it pertains to the future of visual media, with peers like Robert Downey Jr. and Tom Hanks making similar comments in recent months.
"I would like to here state that I intend to sue all future executives just on spec,” Downey said in October 2024 while on the Kara Swisher podcast. When Swisher noted that the "Avengers" actor will be long gone by the time executives make AI replicas of him, Downey quipped, “But my law firm will still be very active,” prompting laughs from the podcast host, who compared him to Elvis Presley and his estate.
Why was Clooney at the Venice International Film Festival?
Clooney and his wife, Amal, touched down in Venice on Wednesday, Sept. 2, to accept the Golden Lion for Lifetime Achievement, an honorary award bestowed upon a legendary filmmaker or artist.
The couple posed for photographs along the opening red carpet ahead of Donny Boyle's Rupert Murdoch biopic "Ink," which opened the festival.
This article originally appeared on USA TODAY: George Clooney says he'd like to avoid being in tampon ads after death
