By Dominique Vidalon and Giselda Vagnoni
PARIS/ROME, June 25 (Reuters) - The city mayor told busy Parisians to slow down on Thursday as large parts of Western Europe remained in the grip of a deadly heatwave that has claimed dozens of lives, disrupted power supplies, and shut schools and cultural landmarks.
Paris faced another sweltering day after temperatures in the French capital hit a June record of 40.9 degrees Celsius (105.6 degrees Fahrenheit) on Wednesday.
Britain also logged its highest temperature
for June on Wednesday, reaching 36.1 C in southern England as an early summer heat dome hovered over much of Western Europe.
DROWNING DEATHS IN FRANCE
France implemented a number of measures against heatwaves after one in 2003 caused nearly 15,000 excess deaths, with the elderly the hardest hit. This time around, younger people were a particular concern.
"The profile of people currently facing health risks is not necessarily what one might expect — that is, the most vulnerable, because they are closely monitored and well informed," Emmanuel Gregoire, the mayor of Paris, said on broadcaster TF1.
"Rather, it’s people aged between 50 and 70 who are generally in good health, but who think this is just a normal period and continue going about their usual activities as if nothing has changed. Really, protect yourselves," he said.
At least 48 people have died in France from drowning since the start of the heatwave while trying to cool off, authorities said, and two young children were killed by heat in a car.
AIR CONDITIONING IN DEMAND
Changes introduced in France since the 2003 heatwave included checking in on the elderly regularly and offering those in a retirement home the chance to spend several hours a day in a room with air conditioning.
Air conditioning remains relatively rare in Europe but Asian makers of air conditioners, such as South Korea's Samsung Electronics, China's Midea and Japan's Mitsubishi Electric, are enjoying a boom in sales, with strong demand from countries such as France, Spain and Italy.
The heatwave is being driven by a weather pattern known as an Omega block, pushing temperatures as much as 18 C above normal, according to the Reuters Climate Monitor.
The phenomenon resembles the shape of the Greek letter Omega, with a bulbous middle trapping in heat over regions for extended periods, with cooler weather on its fringes. Heatwaves and storms are being intensified by climate change.
In Italy, Health Minister Orazio Schillaci called a meeting to address the risks after Italian media reported that five people had died on Wednesday from heat-related incidents.
The victims were two farmers in the northern provinces of Lodi and Piacenza, another man at a cemetery in the northern town of Pavia, a worker in the northeastern city of Padua, and a homeless man in the southern city of Naples.
TORRID WEEKEND FOR GERMANY, ITALY AND AUSTRIA
France's weather agency said an end to the heatwave was in sight, with temperatures set to gradually decrease on Friday.
However, Germany, Austria and Italy looked set for a torrid weekend.
Germany's National Meteorological Service issued extreme heat warnings for a large area of western Germany, with temperatures expected to rise to 38 C on Thursday and 41 C on Friday and Saturday.
National rail operator Deutsche Bahn has offered customers the chance to cancel their journeys due to the heat.
In neighbouring Austria, the national weather service issued a red heat warning for the northeast of the country, including Vienna, this weekend, when the temperature in the capital could hit a record 40 C.
The hottest conditions for Italy are also forecast between Saturday and Monday, with temperatures reaching up to 40 C — well above seasonal norms — particularly across northern plains and inland central areas.
(Reporting by Dominique Vidalon and Ingrid Melander in Paris, Bart Meijer in Amsterdam, Francois Murphy in Vienna, Giselda Vagnoni and Matthias Williams Writing by Keith Weir)
