Cardinals' Michael Bidwill urged to sell team on Arizona billboards

The Arizona Cardinals are 1-4 this season, with four straight losses. They were 3-14 in 2025. They haven't made the NFL playoffs since 2021. And some fans are fed up with the direction of the franchise. The frustration seemed to reach a boiling point after the team's 45-21 home loss to the Detroit L

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What is the story about?

The Arizona Cardinals are 1-4 this season, with four straight losses. They were 3-14 in 2025. They haven't made the NFL playoffs since 2021.

And some fans are fed up with the direction of the franchise.

The frustration seemed to reach a boiling point after the team's 45-21 home loss to the Detroit Lions on Oct. 11, prompting some fans to start putting up digital billboards around the Valley calling for Michael Bidwill to sell the NFL franchise.

The first billboard appeared on the Westbound 202 Freeway. The second was in Surprise, with Mr. Az Sports, an Arizona sports media influencer who has spearheaded the billboard campaign, posting that "there are more to come."

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Arizona Cardinals fans have officially put up billboards calling for Michael Bidwill to sell the team.

And there are more to come… pic.twitter.com/Qy9hlJyvFG
— 🌵 Mr. Az (@MrAzSports) October 15, 2026

Social media reaction to billboard campaign against Cardinals owner Michael Bidwill:

Fed up Arizona Cardinals fans have started putting digital billboards up. pic.twitter.com/egROtHynGO

— Benjamin Allbright (@AllbrightNFL) October 15, 2026

Fans put together a billboard in a week, team can’t put together a roster in a decade
— Tyler (@realcrackashii) October 15, 2026

We are behind you
— CardsFan89 (@b6240251506) October 15, 2026

Enough is enough pic.twitter.com/lpKfxGkCWK
— angrycardsfan 🏈 (@angrycards) October 15, 2026

Buckle up brother!
— CardsFan89 (@b6240251506) October 15, 2026

I think this is awesome that ARIZONA fans are stepping up and holding our teams accountable. For far too long Arizona fans had to sit year after year with teams going .500, being a first round exit, losing seasons. We as fans should hold all AZ teams accountable moving forward.
— Jmichael (@michaelHSV4) October 15, 2026

Great work all cardinals fans #BidwillOut #MontiOut
— Jace #BidwillOut (@AzJace) October 15, 2026

cardinals fans raised 8k to buy billboards telling the owner to sell the team...... that's not a fanbase anymore that's a hostile takeover with better graphic design

— Max (@MaxOnFumes) October 15, 2026

Some Arizona Cardinals fans have evidently had enough with the losing.

Arizona Cardinals owner Michael Bidwill walks out on to the field before their game against the Detroit Lions at State Farm Stadium in Glendale on Oct. 11, 2026.

Reach Jeremy Cluff at jeremy.cluff@arizonarepublic.com. Follow him on X, formerly Twitter @Jeremy_Cluff.

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This article originally appeared on Arizona Republic: Cardinals' Michael Bidwill urged to sell team on Arizona billboards