One of the Upper Peninsula's most recognizable landmarks is for sale after nearly a century as a family-owned business.
Castle Rock, located next to Interstate 75 just north of St. Ignace is listed for $2.7 million and includes 64.5 acres of land, a 6,000-square-foot store, inventory and, of course, Paul Bunyan and Babe, the Blue Ox.
The famous Castle Rock sea stack formation rises approximately 195 feet above Lake Huron, rewarding visitors with panoramic views of the Straits of Mackinac, Mackinac Island, and the surrounding shoreline.
"Castle Rock is one of Michigan's most recognizable tourist destinations, serving approximately 75,000 visitors annually and attracting generations of travelers visiting Mackinac Island, the Straits area, and the U.P.,"
the REMAX Northstar listing says.
On Monday, Oct. 19, the tourist stop said in a Facebook that it was closed for the winter after completing its 97th season.
"That’s it folks! We are now closed for the season. It was impossible to put into words the sunset atop Castle Rock last night. Our 97th year as a family business is officially closed. Have a great winter everyone!" the post said.
How long has Castle Rock been attracting tourists?
In 1929, Clarence Eby opened Castle Rock to visitors, establishing what would become one of the Upper Peninsula’s most enduring roadside attractions.
Mark Eby has been manager and co-owner of the Castle Rock roadside attraction just north of St. Ignace for decades He is the grandson of Clarence and Helen Eby, who purchased the business in 1929.
How much does it cost to climb to the top?
For 2026, the cost to climb the steps to the top was $1.
What's included in the real estate listing?
Castle Rock includes 64.5 acres of land, a 6,000-square-foot store, inventory and, of course, Paul Bunyan and Babe, the Blue Ox. The two characters from folklore are rendered as large statues outside the souvenir shop and frequently find themselves joining travelers' photographs.
The listing says there is a significant potential for growth and development, as a new roof was recently installed in 2025 with a large, paved parking area accommodation for RVs, buses, and trailers.
Jalen Williams is a trending reporter at the Detroit Free Press. Contact him at jawilliams1@freepress.com.
This article originally appeared on Detroit Free Press: Iconic Castle Rock for sale. How you can own famed tourist attraction
