The Columbus Blue Jackets are starting their 2026-27 season with three straight home games at Nationwide Arena.
You wouldn't want to be caught in last season's swag, would you?
Along with some new noshes at concession stands, the Jackets are debuting new designs and at least one new designer for team merch at its in-arena Blue Line shop.
UNRL, the "athleisure" clothing company known for designs a bit more stylish than typical sports-logo sweatshirts, is new on the Blue Line racks and website this fall. Other new Blue Jackets merch is available from brands such as '47, Fanatics, Blue84, and musician and clothing designer Darius Rucker.
Check out the gallery above of new CBJ clothing shown off by team officials at a media preview event Sept. 25. The
Jackets start the season against the Buffalo Sabres at 7 p.m. Oct. 1, but the opening-night party starts long before.
A Plaza Party near the Front Street entrance to Nationwide Arena starts at 3:30 p.m., and players are expected to arrive between 4 p.m. and 5 p.m. to walk the blue carpet.
Another outdoor party — minus the player-arrival fanfare — is planned for 4 p.m. Oct. 3, before the Jackets play Utah. The first 10,000 fans arriving for the 7 p.m. game will get free Zach Werenski T-shirts commemorating the defenseman's 2025-26 Norris Trophy honor.
Follow Dispatch dining reporter Bob Vitale on Instagram at @dispatchdining. You can reach him directly at rvitale@dispatch.com.
This article originally appeared on The Columbus Dispatch: The best new Columbus Blue Jackets merch for the 2026-27 season
