The Jaguars are officially back at EverBank Stadium, and with their return comes a change many fans will welcome: cheaper food and beverage options.
Jaguars fans, like NFL fans everywhere, have long had
a love-hate relationship with stadium concessions. They want a snack or cold drink while watching the game, but the high prices can make a simple trip to the concession stand feel like a costly play.
That’s especially true for families attending NFL games.A recent survey ranking the “Cheapest and Most Expensive NFL Stadiums for Families in 2026” placed EverBank Stadium at No. 14 among NFL venues. The study estimated that a family of four attending a Jaguars game could spend about $1,465 when tickets, parking and concessions are factored in.
The Jaguars heard their fans' roar, and for the 2026-27 season, they’re making food and drinks at EverBank Stadium more affordable. The team announced its new Fan First Favoritesvalue menu on Aug. 13, featuring a selection of food and beverages for $4.99 during home games. The program launches Aug. 21, when the Jaguars host the Carolina Panthers in their 7:30 p.m. preseason opener.
Here’s a look at what’s includedon the Fan First Favorites menu and where fans can find the value-priced concessions inside EverBank Stadium.
What's on the Jaguars' $4.99 Fan First Favorites menu?
The Fan First Favorites lineup includes several classic stadium staples, all priced at $4.99:
- Hot dogs
- Popcorn
- Pretzels
- Nachos
- Candy
- 16.9-ounce bottled water
- 12-ounce select domestic beer
Jaguars President Mark Lamping said the program is part of the team's broader effort to improve the fan experience as the franchise moves toward its planned Stadium of the Future.
“From the beginning of the Stadium of the Future planning process, the Jaguars set out to create a better fan experience, including the variety and price of food and beverages,” Lamping said in the team's announcement. “We're proud to begin delivering on that commitment this season.”
Where can fans find the Fan First concessions at EverBank Stadium?
Fans won't have to search the entire stadium for the $4.99 options.
The Fan First concessions will be available at four stands on the Main Concourse level, along with Stadium Classics locations in the upper East and West Clubs.
Do club seat holders have any concession perks at EverBank Stadium?
Yes, club seat holders will also receive complimentary snack items, with the selection changing from game to game.
Why are the Jaguars introducing the value menu now?
The Jaguars describe Fan First Favorites as a way to provide added value to ticket holders during the 2026 season.
This year's setup is also somewhat unusual because of the ongoing construction at EverBank Stadium. Only the lower bowl — roughly 43,000 seats — will be open during the 2026 season.
Construction will also affect parking, vehicle traffic and pedestrian traffic around the stadium.
The $4.99 menu is being positioned as a precursor to the larger food-and-beverage model planned for the Stadium of the Future, which is scheduled to open for the 2028 season.
That future stadium is expected to feature more local food options, with prices intended to be comparable to what fans would find elsewhere in the Jacksonville marketplace.
Can Jaguars fans bring outside food into EverBank Stadium?
Yes. Jaguars fans can still bring outside food into EverBank Stadium, as long as it’s unwrapped and packed in a one-gallon clear plastic bag. Fans can also bring up to two 16.9-ounce factory-sealed bottles of water. For families looking to save money on game day, that policy pairs nicely with the Jaguars’ new $4.99 Fan First Favorites menu, giving fans more ways to keep food costs down.
Take a look at Jaguars during training season
Jacksonville Jaguars preseason 2026 EverBank Stadium schedule
- Aug. 21, Carolina, 7:30 p.m.
- Aug. 28, Tampa Bay, 7:30 p.m.
Jaguars regular-season game 2026 EverBank Stadium schedule
- Sept. 13, Cleveland, 1 p.m.
- Sept. 27, New England, 1 p.m.
- Nov. 1, Indianapolis, 1 p.m.
- Nov. 29, Tennessee, 4:05 p.m.
- Dec. 14, Pittsburgh, 8:15 p.m.
- TBD, Washington Commanders, TBD
Doris Alvarez is a Breaking and Trending Reporter for The Florida Times-Union. You can get all of Jacksonville’s best content directly in your inbox each weekday by signing up for the free Daily Briefing and News Alerts newsletters at jacksonville.com/newsletters
This article originally appeared on Florida Times-Union: Jaguars launch $4.99 menu at EverBank Stadium for 2026 season
