First, A Quick Guide to Rayon
Before diving into the brands, it helps to know what you’re looking for. Rayon is a semi-synthetic fiber made from regenerated cellulose, which is usually derived from wood pulp. You'll see a few common types. Viscose is the most common and affordable
form, but its production can be resource-intensive. Modal is a high-strength version known for its exceptional softness and is often used in basics and loungewear. TENCEL™ Lyocell is widely considered the gold standard. It's produced in a closed-loop process that recycles over 99% of the solvents used, making it a more sustainable choice with a silky feel and beautiful drape. When shopping, look for brands that specify they use high-quality versions like TENCEL™ or Lenzing EcoVero™ Viscose for a superior and more eco-conscious garment.
Eileen Fisher
Eileen Fisher has built a reputation on timeless design, ethical production, and high-quality materials. The brand is a go-to for women who want sophisticated, comfortable pieces that last. They excel in their use of TENCEL™ Lyocell, often blending it with materials like organic cotton or linen to create fabrics with a beautiful weight and fluid movement. Their pieces, from wide-leg pants to simple shell tops, are known for their elegant drape and resistance to wrinkling, making them perfect for both work and travel. While the price point is an investment, the brand's commitment to sustainability and enduring style makes it a worthwhile choice for foundational wardrobe staples.
Amour Vert
With a name that translates to "Green Love," Amour Vert places sustainability at its core, blending Parisian chic with California cool. The brand is celebrated for its use of eco-friendly materials, particularly TENCEL™ Modal and Lyocell, which feature prominently in their collections of dresses, blouses, and incredibly soft basics. Their garments are known for a signature softness and flattering drape, making even a simple t-shirt feel luxurious. Amour Vert is also committed to ethical production, with many pieces made in the USA, and even plants a tree for every tee purchased.
Reformation
Reformation is famous for its trendy, feminine silhouettes and a sustainability-first mission. The brand heavily utilizes cellulose-based fabrics like viscose and TENCEL™ Lyocell to create its signature dresses and tops that are both stylish and comfortable. While they use a significant amount of viscose, Reformation focuses on sourcing from sustainably managed forests and is transparent about its environmental footprint. They have committed to shifting toward more sustainable viscose and increasing their use of recycled and next-generation materials. For the fashion-forward shopper who wants a party dress or a stylish top with a lower environmental impact, Reformation is a top contender.
Toad&Co
For those with an active or outdoor-oriented lifestyle, Toad&Co offers functional, comfortable clothing with a strong commitment to sustainability. They are champions of TENCEL™ Lyocell, using it across a wide range of products for its moisture-wicking, anti-odor, and durable properties. Their TENCEL™ pieces are described as having the performance of a synthetic but with the breathability of cotton and the soft feel of silk. Whether you're looking for a travel-friendly dress, a versatile top, or comfortable everyday pants, Toad&Co delivers well-made, eco-friendly options that are built to last.
Tentree
As their name suggests, Tentree is focused on giving back to the planet, planting ten trees for every item purchased. Their clothing is designed for comfort and accessibility, using a mix of sustainable fabrics like organic cotton, recycled polyester, and of course, TENCEL™. TENCEL™ Lyocell is a key component in their popular TreeBlend fabric, prized for its softness and breathability. Tentree is a great source for everyday basics like tees, hoodies, and loungewear that feel good on your skin and come with a positive environmental impact.
Cuyana
Cuyana's philosophy is "fewer, better things," focusing on timeless design and high-quality craftsmanship to create a lean, versatile wardrobe. The brand is selective about its materials, partnering with expert craftspeople around the world. While known for their leather goods, Cuyana also incorporates premium plant-based fabrics into their apparel collections, including beautiful pieces made from Tencel. Their designs are minimalist and elegant, intended to be worn for years. By creating durable, classic styles, the brand encourages a more sustainable approach to consumption, making their rayon-based pieces a smart, long-term investment.
