Why BFI London Film Festival Is About More Than Choosing What to Watch
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Why BFI London Film Festival Is About More Than Choosing What to Watch

In an age of infinite choice, where the biggest film decision is often what to scroll past next, one of the world's top film festivals is posing a radical new question. It's a deliberate shift from a service model to an experiential one. The Endless Scroll Problem We’ve all been there: staring into
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