Go Straight to the Source
The most obvious starting point is the brands that defined the look in the first place. Adidas is central to the blokecore identity, with its Samba and Gazelle sneakers becoming the trend's go-to footwear. The brand has leaned into the aesthetic, reissuing
retro-inspired soccer jerseys, tracksuits, and windbreakers perfect for building the look. Similarly, brands like Puma, Umbro, and Fila have deep roots in soccer and offer vintage-style designs that capture the trend's spirit authentically. Shopping directly from these brands ensures you’re getting quality, modern-production pieces that deliberately echo the sought-after retro vibe.
Hunt for Vintage Gold
True blokecore is rooted in nostalgia, making vintage and thrift stores a treasure trove. The goal is to find authentic jerseys and track jackets from the 80s and 90s. This is where the thrill of the hunt comes in. Look for slightly oversized fits, bold patterns, and the logos of classic teams or bygone sponsors. Beyond jerseys, keep an eye out for straight-leg denim from brands like Levi's, specifically models like the 501 or 505, which provide the perfect relaxed-fit foundation for the look. Physical stores in major cities can be goldmines, and the search itself is part of the aesthetic's charm.
Scour Curated Online Marketplaces
For a more targeted search, online marketplaces are your best friend. Sites like Depop and Grailed are hotspots for secondhand fashion where you can find specific pieces from sellers who understand the trend. Searching for “blokecore,” “vintage soccer jersey,” or specific teams and years can yield great results. For guaranteed authenticity, especially with rarer jerseys, dedicated online stores are the way to go. Retailers like Classic Football Shirts and Cult Kits are highly regarded for their vast collections of genuine vintage and retro kits from all over the world. These sites often categorize by club, nation, and year, making it easy to find that perfect, obscure 90s Italian club jersey.
Check Out Specialty Soccer Shops
While big sportswear brands are a great start, don't overlook specialty soccer retailers, both online and physical. In the U.S., stores are emerging that cater specifically to the intersection of soccer and fashion. Some cities now have physical stores dedicated to retro kits, like Classic Football Shirts locations in New York and Los Angeles or Saturdays Football. These shops offer a curated experience, often staffed by people who are passionate about soccer culture and can help you find exactly what you're looking for, from a rare match-worn shirt to a classic team scarf.
Explore the High-Fashion Interpretation
The blokecore trend has also been embraced by high-fashion. Designers and luxury brands have been collaborating with sportswear giants or releasing their own interpretations of the soccer aesthetic. Collaborations like Adidas x Wales Bonner have produced sought-after jerseys and sneakers that elevate the look into a more avant-garde space. Similarly, brands like Balenciaga and Martine Rose have put soccer-inspired pieces on the runway. While these items come at a premium price, they offer a way to participate in the trend with a unique, fashion-forward twist that blends the low-fi origins of blokecore with high-design sensibilities.
