Isha Ambani Skips Sunscreen - Experts Warn of Hidden Skin Damage Risks

An

old remark by Isha Ambani – which surfaced again recently - about not using sunscreen has reignited a major conversation around skin health. While skincare trends come and go, dermatologists stress that sunscreen is not optional, as it is one of the most critical steps in preventing long-term skin damage. Billionaire Mukesh Ambani's eldest daughter, in an interview with Vogue in June 2024, had shared her skincare routine – revealing that she does not use any products on her skin. “My beauty secret is that I have no beauty routine or regimen, much to the disappointment of many. I do nothing to my skin. No face wash, no moisturiser, no SPF, nothing,” she told the publication.

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A post shared by Isha Ambani Piramal (@ishaambani)

According to Dr. Bindu Sthalekar, a celebrity dermatologist and Founder and Medical Director of Skin Smart Solutions, sunscreen has evolved from an occasional add-on to a daily essential over the past decade. “Dermatologists and beauty experts consistently emphasise its role in preventing pigmentation, premature ageing, and long-term skin damage,” she said. However, Dr. Sthalekar said, despite growing awareness, many people are either using sunscreen incorrectly or gradually abandoning it, a phenomenon now described as “sunscreen fatigue”. “Most individuals do not apply enough product; an adequate amount is roughly a teaspoon for the face and neck. Commonly missed areas include the ears, eyelids, neck, and hairline, leaving gaps in protection,” she said. “Equally overlooked is reapplication. Sunscreen loses effectiveness over time, especially with sweat, sun exposure, or washing the face, and should ideally be reapplied every two to three hours. For many, particularly those wearing makeup, this step feels impractical and is often skipped,” Dr. Sthalekar added.Also read: Chai and Fatigue: How Tea May Be Causing Hidden Iron Deficiency

Why sunscreen matters more than you think?

Sunscreen protects the skin from harmful ultraviolet (UV) radiation, which can lead to pigmentation, premature ageing, and even skin cancer. While sunburn is the most visible effect, long-term exposure silently damages the skin at a cellular level. One of the biggest misconceptions is that sunscreen is only necessary on sunny days. In reality, UVA rays can penetrate clouds and even glass, meaning your skin is exposed even indoors or during short commutes.

Hidden Skin Damage: The Real Risk

Skipping or misusing sunscreen doesn’t show immediate effects, which makes it easy to ignore. However, dermatologists warn that damage builds up over time. This can lead to uneven skin tone and pigmentation, fine lines and wrinkles, loss of skin elasticity, and an increased risk of skin cancers. The danger lies in the “invisible damage” happening daily without noticeable symptoms.

How to use sunscreen correctly

To protect your skin effectively, experts recommend:

• Apply enough: About one teaspoon for the face and neck
• Reapply regularly: Every 2 to 3 hours, especially outdoors
• Use daily: Even indoors or on cloudy days
• Choose the right formula: Lightweight, non-greasy options improve consistency
• Don’t rely on sunscreen alone: Combine with hats, sunglasses, and shade

While personal skincare choices vary, dermatologists agree on one thing - consistent sunscreen use is non-negotiable for healthy skin. The conversation sparked by Isha's comment highlights a broader issue: awareness alone isn’t enough; correct and consistent use matters more.