What's Happening?
Body glitter and shimmer are making a significant comeback for the summer of 2026, as seen in the latest trends embraced by celebrities and the new season of 'Euphoria.' Makeup artist Donni Davy notes a shift from the 'clean-girl' makeup trend to more
vibrant and expressive styles. This resurgence is also marked by the return of crystal-coated adhesive body stickers, reminiscent of the 90s and early 2000s. The trend is bridging generations, with Gen Z and Gen Alpha discovering these styles anew, while older generations experience a sense of nostalgia.
Why It's Important?
The revival of body glitter and shimmer reflects a broader cultural trend towards nostalgia and self-expression. This shift in beauty trends indicates a move away from minimalism towards more bold and playful aesthetics. It also highlights the cyclical nature of fashion and beauty trends, where past styles are reimagined for contemporary audiences. The trend's popularity could influence product development in the beauty industry, encouraging brands to innovate with new formulations and applications that cater to this renewed interest in glitter and shimmer.
